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Squidoo is one of my favorite social media sites. I love reading the lenses. I’m absolutely amazed at the information put there by it’s users. Squidoo is always coming up with new features. For instance,
Squidoo rolled out a brand new feature last month called Squidoo Magazines. “A Squidoo magazine is a lifestyle vertical within Squidoo that features excellent lens content on a particular topic, along with news and stories and editorial, all integrated with Facebook and Twitter and optimized for real reader enjoyment.
In addtion to reading these enertaining lenses, I also use Squidoo to increase traffic to my blogs.
I won’t take you through the steps of creating a lense since this information can be found for free with a quick trip to a search engine. However, after you create an account there there are a few things you need to know before you create a lense:
1) You are going to use your keyword in the lense tilte and the URL. The URL’s are given on a first come first serve basis, so it’s okay to create a lense with no content if you are going to come back to it soon. This way you will reserve the URL that match your keywords. If you wait too long to be build out your lense squidoo, you will lose that URL.
2) Always include a hyperlink to your website somewhere in the text field. Be sure that your anchor text is one of the keywords used to promote your site. People tend to click on these links and it will increase traffic to your site.
3) Don’t forget to promote your lenses. You can use the same techniques that you would use to promote your blog, just don’t let your lense go unotice.
If you create your lenses correctly, you will not only increase your traffic but also reap the benefit of having a backlink on a high PR website. Let me know if these tips worked out for you.